FiFi® Awards / Winners
FiFi® Awards – 2012
Fragrance of the Year
Luxe Women
Tom Ford Violet Blonde - Tom Ford Beauty
Luxe Men
Gucci Guilty Pour Homme - P&G Prestige
Nouveau Niche Women
Tom Ford Jasmin Rouge - Private Blend - Tom Ford Beauty
Nouveau Niche Men
Tom Ford Jasmin Rouge - Private Blend - Tom Ford Beauty
Broad Appeal Women
Heidi Klum Shine - Coty Inc.
Broad Appeal Men
curve appeal for men - Elizabeth Arden
Specialty Brand Women
Anthropologie 1922 Lily Sanguine Eau de Parfum - Inter Parfums USA
Direct To Consumer Men
Comme une Evidence Green - Yves Rocher North America Inc.
"Consumer's Choice" Award
Women
Victoria's Secret Angel - Victoria's Secret Beauty
Men
Bath & Body Works Signature Collection for Men Classic - Bath & Body Works
Best Packaging of the Year
Luxe Women
Prada Candy Eau de Parfum Spray - PUIG USA
Luxe Men
John Varvatos * USA - Elizabeth Arden
Broad Appeal Women
Victoria's Secret Angel - Victoria's Secret Beauty
Broad Appeal Men
curve appeal for men - Elizabeth Arden
Media Campaign of the Year
Women
Coco Mademoiselle – Chanel
Men
Gucci Guilty Pour Homme - P&G Prestige
Bath & Body Line of the Year
Acqua di Gioia - Giorgio Armani Beauty
Interior Scent Collection of the Year
34 boulevard Saint Germain – diptyque
Perfume Extraordinaire of the Year
The Perfume Extraordinaire of the Year award recognizes the actual “juice” of a fine fragrance, an extraordinary olfactive creation launched within the award year. The award is about craftsmanship and measures the aesthetic beauty of the fragrance identified by its design, signature, creativity and quality. It not only recognizes the fragrance house but also the perfumer(s), who as olfactive visionaries inspire us most when their creations move the market forward.
International Flavors & Fragrances for New York Oud, Bond No. 9 New York
Fragrance Hall of Fame
The Fragrance Hall of Fame Award recognizes a fragrance classic (men’s or women’s) which was fifteen or more years old in 2011.
Women
24 Faubourg – Hermès, Beauté Prestige International
Men
Acqua di Gio, Giorgio Armani Beauty
Certified Fragrance Sales Specialists Award - Top Scorers Fall 2011/Spring 2012
The Fragrance Foundation's Online Certification Program for Fragrance Sales Specialists is designed to establish the professionalism of fragrance selling. It was created in 1994 and to date approximately 11,000 Sales Specialists have received certification. The program is an in-depth, detailed course that provides the fragrance sales specialists with the specific knowledge needed to increase the customer's fragrance purchasing experience and grow sales.
Martina Jones from Nordstrom, Shoreview, Minnesota
Diana C. Lopez from Nordstrom, Topanga, CA
Terre d'Hermes，網上不會買到假貨的價格是多少？